Der Kombi-Workshop: Mastering the Message and the Media & Step the US Market Entry
Workshop: Mastering the Message and the Media
Getting in front of the media is tough. Getting the right message across to seasoned or inexperienced reporters is harder. Even the most experienced spokesperson can get caught off guard. In this workshop, you’ll learn how to build a fast and effective PR plan using all the techniques of an award-winning NY agency designed specifically for innovative entrepreneurs. Find your targets, write your pitch, and get the interview. Next, you’ll get the secrets on how to identify the different kinds of reporter styles, the techniques to effectively deliver your message and sound bytes and to remove the fear of public speaking. Through a multi-media presentation and mock interviews, you’ll take the mic at your next TV or phone interview with the ultimate confidence to master any media situation.